PriceMole Developer's Update: February 2026
We’re excited to share what the PriceMole team has been building behind the scenes. Building on the momentum of our previous developer updates, this release focuses on one clear goal: giving you more control, better organization, and faster ways to act on your pricing data.
From advanced filtering to smoother imports, these improvements are designed to help you manage large catalogs with less effort and more confidence. And the final feature? It’s one you won’t want to miss!
What’s New in This Update
1. Advanced Filter Options
We’ve significantly expanded our filtering capabilities so you can organize products in ways that match how you actually work.
What’s New
You can now filter products by:
- Tracked products
- Untracked products
- Product name
- SKU
- Competitor URL
- Collection
- Vendor
- Price strategy
- Alert name
- Published products only
Key Benefits
- Easier segmentation: Quickly isolate products that matter most
- Smarter strategy application: Spot opportunities and apply pricing strategies efficiently
- Workflow efficiency: Navigate your catalog without jumping between views
These advanced filters make it much easier to segment your catalog, spot opportunities, and act quickly.
2. Searching Across Filters
Searching across your products is now faster and more intuitive.
What’s New
- Search within filtered results
- Sort products quickly to surface what matters most
Key Benefits
- Faster decision-making: Find the products you need instantly
- Optimized for scale: Ideal for Shopify and Shopify Plus stores with large SKU counts
- Clarity and speed: Make day-to-day pricing decisions with confidence
This improvement ensures searching and sorting works the way you think, saving time on large catalogs.
3. Customizable Columns
Imagine a dashboard built just for you—where you see exactly what matters most.
What’s New
With Customizable Columns, you can now:
- Choose which data points appear
- Resize tables for easier viewing
- Create a workspace tailored to your workflow
Key Benefits
- Personalized dashboard: See the information that’s most important to you
- Less clutter: Focus on the insights that drive smarter pricing decisions
- Faster analysis: Make updates and decisions with confidence and clarity
No distractions—just the insights you need to manage pricing efficiently.
4. Enhanced Import Features for Bulk Pricing Strategy Updates
Managing pricing strategies for large product catalogs is now much easier.
Previously, partners tracking thousands of products had to manually assign pricing strategies in the app—a slow, repetitive process that didn’t scale well.
What’s New
Pricing strategies and cost data can now be uploaded and applied in bulk via CSV using the Enhanced Importer. By simply adding the strategy name and cost information to your import file, you can apply or update strategies and costs across your entire catalog in seconds.
Key Benefits
- Bulk strategy application: Apply pricing strategies to thousands of products in one upload
- Bulk cost updates: Update cost data alongside pricing strategies in a single import
- Less manual work: No more assigning strategies or updating costs one by one inside the dashboard
- Flexible management: Add new strategies, remove outdated ones, or modify existing setups
- Smarter imports: Manage pricing strategies and cost data together efficiently
This enhancement removes a major operational bottleneck for high-volume merchants, making it easier to manage complex pricing strategies and cost updates as catalogs grow—without disrupting existing workflows.
5. Last but not least: MAP Feature Now Available on All Plans – This One Will Surprise You!
Last but not least, we have a feature that will surprise and delight our partners: the Minimum Advertised Price (MAP) feature is now available to all our shopify partners, not just Business plan users. Whether you’re on a trial, Solo, or any plan, you can now enjoy this powerful pricing protection at no additional cost.
This is fantastic news for brands, manufacturers, and stores on Shopify and Shopify Plus, giving you the tools to protect your pricing, maintain consistent catalog pricing, and safeguard revenue.
Key Benefits
- Instant MAP alerts: Get notified whenever a product is listed below its MAP
- Revenue protection: Maintain consistent pricing across all channels
- Cost savings: Advanced pricing protection at no additional cost
- Accessible to all plans: Whether you’re a small store or a Shopify Plus partner, MAP is now at your fingertips
With this update, protecting your brand and pricing integrity has never been easier, giving every partner the confidence to grow without worrying about underpricing.
More Features Coming Soon…
There’s more innovation on the horizon, designed to make PriceMole even more powerful and intuitive. The next updates will give you even faster ways to manage your pricing and catalog—you won’t want to miss what’s coming next.
Summary
This developer update is all about making PriceMole more flexible, organized, and efficient for growing Shopify and Shopify Plus stores.
With advanced filtering, faster searching, improved imports, customizable dashboards, bulk strategy and cost updates, and MAP pricing protection for all partners, managing complex pricing strategies becomes simpler and faster.
As always, we’re building based on your feedback, and we’re excited to keep improving PriceMole to support your eCommerce goals better.
Got questions, feedback, or ideas for future updates? Reach out to us on our Website, Shopify, BigCommerce, Facebook, Twitter, and LinkedIn—we’re always happy to hear from you!