Introducing PriceMole v3 — Your workspace just got a major upgrade!

We've been quietly building something massive for your store, and we're excited to finally share it with you.

PriceMole v3 is now live.

Building on the foundation we laid with our major platform update earlier this year, we've continued refining and expanding the platform. Just five months later, PriceMole v3 arrives as our most ambitious release yet.

This release represents the most significant upgrade we've ever delivered, bringing redesigned pages, streamlined workflows, enhanced usability, and powerful new customization options throughout the platform.

Whether you're monitoring competitors, managing automated pricing strategies, or analyzing market trends, PriceMole v3 is designed to help you work faster, navigate more efficiently, and gain the insights you need with less effort.

Let's take a look at what's new.

Dashboard

One of the biggest additions in PriceMole v3 is a smarter way to measure pricing performance and business impact.

Instead of simply showing price changes, the Dashboard now highlights how automated pricing contributes to your bottom line.

Additional Margin Captured

When PriceMole increases a product's price and the item still sells, the difference is counted as Additional Margin Captured.

This provides a clear and defensible measurement of value:

• Same sale
• Higher selling price
• More profit retained

Merchants can now easily see how much additional margin PriceMole has helped generate through intelligent pricing decisions.

Revenue Defended

Price decreases are treated differently.

When PriceMole lowers a price to remain competitive, the pricing difference is not counted as lost profit because that lower price may have been what secured the sale in the first place.

Instead, those sales are tracked separately as:

Revenue Defended at Competitive Prices

This provides a more accurate picture of pricing performance by recognizing both:

• Additional margin captured through higher prices
• Revenue protected through competitive pricing

Together, these metrics offer better visibility into the real business impact of automated pricing.

Products Page

The Products page received one of the largest upgrades in PriceMole v3.0.0, with improvements focused on flexibility, usability, and competitor management.

Customizable Columns

Every merchant works differently, so we've made the product table more flexible.

You can now:

• Drag column edges to resize columns
• Show or hide columns based on your workflow
• Have column widths automatically remembered between visits
• Restore the default layout with a single click

Whether you're focused on pricing, competitors, inventory, or strategy management, you can customize the view to match your needs.

Cleaner, Easier-to-Scan Tables

We've redesigned the product table to improve readability and reduce visual clutter.

Changes include:

• Subtle row separators instead of heavy striping
• A more compact toolbar
• Smarter row highlighting that stays out of the way when working with inline forms

The result is a cleaner interface that's easier to navigate, especially when managing large product catalogs.

Better Suggested Competitors

Suggested Competitors has been completely refreshed to improve the review process.

Improvements include:

• Cleaner results panel
• Readable competitor URLs without unnecessary clutter
• Sticky header that remains visible while scrolling through matches
• Clear indicators showing which matches are included in your current plan

Finding and evaluating competitor matches is now faster and more intuitive.

Improved Add Competitor Workflow

We've also redesigned the Add Competitor experience.

Updates include:

• Proper field labels
• Improved layout and spacing
• Refresh icon now correctly returns to its normal state after refreshing new matches

Small changes that make everyday workflows smoother.

Product Details Page

The Product Details page has been redesigned to focus on the information merchants care about most.

At-a-Glance Pricing Insights

The new header brings your most important pricing data together in a single row.

See instantly:

• Your current price
• Leading competitor
• Price gap
• Oracle recommended price
• Active pricing strategy
• Product cost

No more hunting through different sections to understand a product's pricing position.

Historical Price Records

We've added a dedicated card that displays:

• All-time highest recorded price
• All-time lowest recorded price

Giving you additional context when reviewing long-term pricing performance.

Cleaner Competitor Management

Competitor management has also been improved with:

• A cleaner competitors table
• Clearly labeled Add Competitor forms
• Improved readability throughout the page

Enhanced Price History Chart

The price history chart is now collapsible and includes built-in zoom controls.

Quickly switch between:

• 7 Days
• 1 Month
• 1 Year

Making it easier to analyze trends while keeping the page clean and focused.

Price Strategies & MAP Alerts

Managing pricing strategies and MAP Alerts is now faster and easier.

Rename Without Leaving the Page

You can now rename strategies and MAP Alert rules directly from the page.

Simply click the pencil icon next to the title and edit it instantly without opening additional screens.

Redesigned Create & Edit Forms

We've completely refreshed the create and edit experience.

The forms are now:

• More centered and easier to follow
• Less cluttered
• Written in plain language

Pricing rules now read like natural sentences, such as:

Set my price to be lower than my cheapest competitor by $1.00

Helpful examples have been moved into hover tooltips, keeping the interface clean while still providing guidance when needed.

Faster Access to Key Actions

Pause, Resume, and Revenue Chart actions are now available directly from both:

• The list view
• The edit page

Helping you make adjustments faster with fewer clicks.

Settings

The Settings section has been reorganized to make configuration easier and more intuitive.

Reorganized for Clarity

Settings are now grouped into clear sections:

• Competitor Automatch
• Currency
• Appearance
• Shopify Cost Sync

Inline help tooltips have also been added throughout the page to provide guidance exactly where it's needed.

Shopify Cost Sync Protection

To help prevent accidental data changes, enabling Shopify Cost Sync now requires confirmation before PriceMole costs are overwritten.

This additional safeguard helps protect your pricing data and prevents unintended updates.

My Plan

The My Plan page has been completely redesigned to simplify subscription management.

Simpler Plan Selection

You can now:

• Click a plan card to select it
• Easily see which plan you're currently using
• Change plans with a clear, streamlined workflow

Easier Account Management

We've also given coupon redemption and custom plan information their own dedicated sections, making everything easier to find and manage.

Polish & Reliability Improvements

Not every improvement is visible, but they're just as important.

Improved First-Run Experience

New users will now see a friendlier import experience that clearly explains what's happening during setup and automatically refreshes progress as products are imported.

Expanded Automated Testing

Behind the scenes, we've introduced a large automated browser testing suite covering critical workflows from sign-up through competitor monitoring and automated repricing.

This additional coverage helps us catch issues earlier, improve reliability, and reduce the likelihood of regressions in future releases.

Welcome to PriceMole v3

Version 3 is all about creating a faster, cleaner, and more intuitive experience across the entire platform.

From customizable product management tools and redesigned pricing workflows to a modernized settings experience and improved reliability, every improvement was designed to help merchants spend less time managing prices and more time growing their business.

We're excited to continue building on this foundation and look forward to sharing what's next.

Thank you for being part of the PriceMole community.

Ready to experience PriceMole v3? Reach us through our Website, Shopify, BigCommerce, Facebook, Twitter, and LinkedIn and see how our latest updates can help you monitor competitors, optimize pricing, and work more efficiently.